Axxiom is the answer!
Axxiom Healthcare Alliance’s Services
Axxiom, the nation’s premier healthcare
marketing research management group, has time-tested, skilled professionals
ready to assist with your projects. With Axxiom’s
alliance of experienced marketing researchers, you will have the
opportunity to enlist a full service marketing research firm, or
to acquire only the specific services needed for a given project.
Whether you need complete project management, recruiting of experts
or consumers, or to supplement your current team, Axxiom
is the answer.
Project management
Axxiom’s "behind the scenes" project
management services offer a single point of contact, able to coordinate
and implement the most complex research project, and to quickly
respond to your questions and concerns. Though research project
management is a complex task, requiring coordination of many variables
to gather information on which to base your business decisions,
Axxiom’s alliance has the expertise to bring it all
together for you. Internal and external clients, research project
staff, recruiters, research facilities, and respondents all cooperate
to successfully design research tools and then to schedule, gather,
and analyze research data. Axxiom’s project management
services can assist you to implement projects on a “turnkey”
basis, assuming responsibility for the administrative details of
complex pharmaceutical research projects. With Axxiom project
management, you will never experience unsettling surprises or cost
overruns. Axxiom is the answer to your project management
needs.
Skilled, experienced personnel to supplement your in-house staff
Axxiom will partner with you by providing a hand-picked
team of skilled, professional researchers to supplement, or to free
up, your internal resources. An initial consultation regarding your
project goals will allow Axxiom to provide the perfect
complement to your existing researchers. Many of the nation’s
full-service marketing research provider firms turn to Axxiom
to supplement their existing staffs with independent professionals.
We have mastered the art of providing the specific, requested services,
allowing our clients to do what they do best. Axxiom’s
alliance of independent marketing research professionals can be
the answer to your staffing needs.
Recruiting and interviewing physicians from our extensive nationwide
network
Axxiom is known throughout the healthcare marketing research
industry as a premier medical recruiting and interviewing service.
Our extensive nationwide network of physicians enables us to complete
assignments within tight deadlines. The respect shown to physicians
by Axxiom team, coupled with our prompt, consistent payment
of honoraria, enables recruitment of respondents who might not otherwise
participate in market research. In conjunction with providing expert
respondents, we can ensure that your research project schedule is
feasible, logical and achievable. We can secure and schedule research
facilities, secure, train and brief moderators and interviewers,
and fully address your data management and security needs. We can
do this consistently, on time, and within your allotted budget.
If you need specialists for your marketing research project, Axxiom
has the answer.
Recruiting and interviewing patient respondents, utilizing our national
network of skilled independent recruiters
Axxiom’s well-established national network of skilled
independent medical marketing research interviewers are equipped
to recruit and interview patient respondents to your exact project
specifications, including recruiting foreign language speaking respondents
in the U.S.
In a recent quantitative survey, Axxiom was able to recruit
three hundred osteoporosis patients of diverse ages, in seventeen
US markets. In conjunction with providing patient respondents,
we can ensure that your research project schedule is feasible, logical
and achievable. We can secure and schedule research facilities,
secure, train and brief moderators and interviewers, and fully address
your data management and security needs. We can do this consistently,
on time, and within your allotted budget. Employing freelance assets
in their most effective capacity, is a major Axxiom strength.
We have worked hard to become known throughout the pharmaceutical
healthcare marketing research industry as the premier medical recruiting
service If your project needs patient respondents, Axxiom
will have the answer.
Qualitative research services
Axxiom’s independent pharmaceutical market researchers
are capable of designing, moderating and reporting research assignments
for every therapeutic category. The qualitative team has experience
with leading marketing research suppliers and pharmaceutical companies,
and some have medical backgrounds. Their expertise allows Axxiom
to select the perfect moderators, interviewers and analysts for
your project. Whether your project involves new brand or product
awareness, concept testing, name evaluation, strategic competitive
assessment, interpretive analysis and presentation of findings,
or any other market research questions, we can help you develop,
and implement, a qualitative marketing research study. Axxiom’s
expert moderators are the answer to your expert moderators needs.
Quantitative research services
An integral part of Axxiom’s quantitative research
project is the ability to gather survey data efficiently and on
tight deadlines. With our highly-skilled independent recruiting
and field services, and an established team of skilled, independent
medical marketing research professionals, Axxiom is able
to recruit and field the most complex quantitative surveys in every
major US market. We utilize both computer assisted telephone interviews
(CATI) and face-to-face surveys to quickly and efficiently complete
projects. Axxiom is always on time and within budget. We
have highly respected Ph.D. level quantitative research consultants
and analysts. Our quantitative experts have the capability to
design, implement and report the full range of quantitative studies
including market segmentation, pricing and price/volume trade-offs,
conjoint and discreet choice modeling, forecasting models, and adoption,
trial and usage (ATU). If your firm has quantitative research
needs, Axxiom is the answer.
International/domestic capabilities
Axxiom serves as a U.S. component for global marketing companies.
We can recruit and interview globally in many native languages.
We are often asked to attend US medical conferences in order to
provide interviewing in foreign languages at the conference site.
Telephone focus groups can be conducted via videosteaming. You can
attend via the internet real time from your home or office. If your
project has a European focus, Axxiom is the answer.
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